Running from February 15th to 18th and jam-packed with some of the top artists from across the world, Untold Dubai was the first festival in Dubai, where Festipay was providing integrated event management, cashless payment and festival access, along with front end sale solutions.
Among the top 3 in Europe, now also in the Middle East
UNTOLD has put Romania on the global map of events is in the top 3 festivals in Europe. The unique experience, UNTOLD Europe ranks 6th place in the world in the Top 100 Festivals. DJ Mag listed it along with Tomorrowland, Ultra Miami, Glastonbury, EDC Las Vegas, and Coachella. UNTOLD Europe has already established itself as an iconic brand in the entertainment industry with a history of delivering unforgettable experiences. It has over 200 international artists annually and over 400,000 festivalgoers per edition. UNTOLD Europe has captivated audiences with its unique blend of music, culture, and awe-inspiring performances. The inaugural UNTOLD Dubai boasted the same level of excitement.
The latest chapter of the UNTOLD story unfolded in Dubai
Stunning Expo City Dubai was the cultural backdrop for this grand event. Combining the vibrant city of Dubai with the spectacular immersive experiences of Expo City Dubai, the legacy city of the World Expo that attracted over 24 million global visitors. This festival has provided a once-in-a-lifetime experience. Dubai’s multicultural identity made it the ideal host for UNTOLD Dubai, a festival that continued to captivate fans worldwide. Supported by Dubai’s Department of Economy and Tourism and in partnership with Expo City Dubai, UNTOLD Dubai was set to be the highlight of Dubai’s music calendar. Attendees expected a fascinating movement filled with lights, fireworks, laser shows, and, most importantly, unrivalled music. With headliners such as Tiësto, Armin van Buuren, Ellie Goulding, Paul Kalkbrenner, Psy and Sven Väth, the festival indeed was the highlight of the electric music events of the Middle East.
Access control
The access control and the management of the payment transactions at Untold Festival was supported by Festipay’s integrated system. Festipay has become one of the main international service providers in the area of integrated festival and event solutions.
Cooperating with Festipay since 2015
The organizers of Untold began cooperating with Festipay in 2015, seeking a reliable cashless payment service provider with experience in managing large events. Festipay’s track record, particularly at events like the Sziget Festival, convinced them of its suitability. Their collaboration has been a continuous success for nine years, highlighting the reliability and customizability of Festipay’s cashless payment system.